1. Introduction
This Privacy Policy explains how DYINGLIGHT, INC. collects, uses, stores, and protects personal information when you visit the website located at www.dyinglight.hair, contact our team, or use any of the services we provide. We are a computer systems design and related services business, and we take the privacy of every visitor and client seriously.
The website and the services described here are developed and maintained by DyingLights. Throughout this document, references to the Company, we, us, and our mean DYINGLIGHT, INC., a company organized in the United States with its registered address at 280 E 1050 S, Centerville - 84014-2377, United States (US).
By accessing or using the website, you acknowledge that you have read and understood the practices described in this policy. If you do not agree with any part of this policy, please stop using the website and do not submit any personal information to us.
2. Information We Collect
We collect several categories of information to operate the website and to provide our services. The information falls into two broad groups: information you provide directly and information that is collected automatically.
Information you provide directly
When you contact us through a form, email, or phone call, we may collect your name, email address, phone number, company name, job title, and the content of your message. If you engage us for a project, we may also collect billing details, shipping details, and the technical details of the product you ask us to design or build.
Information collected automatically
When you browse the website, our servers and certain third-party tools may automatically record information such as your internet protocol address, browser type, operating system, the pages you view, the date and time of your visit, the referring website, and approximate geographic location derived from your IP address. This information is used in aggregate to understand how the website is used.
We also collect information that does not identify you directly, such as anonymous usage statistics, aggregated performance data, and diagnostic logs. When possible, we separate or anonymize this data so that it can no longer be linked to a specific individual. We do not collect sensitive categories of personal information such as health data, genetic data, or biometric data through this website, and we do not ask for more information than we need to respond to your enquiry and deliver our services.
3. How We Collect Information
We collect personal information through a number of different channels, and we aim to be transparent about each of them.
- Direct submissions: information you type into a contact form, send in an email, or share during a call or meeting.
- Cookies and similar technologies: small data files that help us recognize a returning browser and understand site usage.
- Server logs: records that our web hosting provider creates automatically as the website is delivered to your browser.
- Analytics tools: services that measure traffic and behavior on the website in an aggregated and pseudonymized form.
- Business records: information collected in the ordinary course of quoting, invoicing, and delivering services.
We do not purchase personal information from data brokers, and we do not collect information that is not necessary for the operation of our business.
4. How We Use Your Information
We use the information we collect for a limited set of business purposes, all of which are described below.
- To respond to enquiries and provide quotes, estimates, and project proposals.
- To deliver the services you request, including design, engineering, production, and support.
- To communicate with you about your project, updates, invoices, and support requests.
- To improve the website, our services, and the overall customer experience.
- To maintain the security of the website and prevent fraud, abuse, or misuse.
- To comply with legal obligations, including tax, accounting, and regulatory requirements.
- To send you information you have requested, such as product updates or relevant content, where you have consented.
We do not use your personal information to make automated decisions that have legal or similarly significant effects on you.
Where information is aggregated, de-identified, or otherwise rendered anonymous, we may use it for research, product improvement, and reporting purposes. Such aggregated information cannot reasonably be used to identify you and is not treated as personal information under this policy.
5. Legal Bases for Processing
Where data protection laws require a legal basis for processing personal information, we rely on one or more of the following grounds.
- Contractual necessity: processing is required to perform a contract with you or to take steps at your request before entering into a contract.
- Legitimate interests: processing is necessary for our legitimate business interests, such as improving our services and securing the website, and those interests are not overridden by your rights.
- Consent: where you have given clear consent for a specific purpose, such as receiving marketing communications.
- Legal obligation: processing is necessary to comply with a law or regulation that applies to us.
When we rely on consent, you have the right to withdraw that consent at any time, and doing so will not affect the lawfulness of processing that took place before the withdrawal.
7. Third-Party Services and Integrations
We use a small number of trusted third-party services to operate the website and our business. These providers may receive limited personal information as part of the services they perform for us.
- Hosting and infrastructure: services that store and serve the website and its data.
- Analytics: services that help us measure traffic and usage.
- Communication tools: services that support email delivery and customer communication.
- Payment and accounting: services used to process invoices and maintain business records.
Each third party is subject to its own privacy practices. We choose providers that we believe offer reasonable safeguards, but we encourage you to review their policies as well. We are not responsible for the privacy practices of websites that are not operated by us.
Where a third party processes personal information on our behalf, we enter into a written agreement that requires the provider to protect the information, to use it only for the services we have engaged them to perform, and to delete or return it when the engagement ends. We evaluate these providers on a periodic basis.
8. Data Sharing and Disclosure
We do not sell your personal information, and we do not rent it to third parties for their own marketing purposes. We share personal information only in the limited circumstances described below.
- Service providers: companies that perform functions on our behalf, such as hosting, analytics, and communication, under contractual obligations to protect the data.
- Legal compliance: when disclosure is required by law, court order, or government request.
- Business transfers: in connection with a merger, acquisition, or sale of assets, in which case personal information may be part of the transferred assets.
- Protection of rights: when we believe disclosure is necessary to protect the rights, property, or safety of the Company, our clients, or others.
Where we share information with service providers, we limit the sharing to what is necessary for the task and require appropriate safeguards.
In all other circumstances, we will obtain your consent before sharing your personal information. We never disclose personal information to third parties for their independent marketing purposes, and we do not allow service providers to use the information for any purpose other than the services they provide to us.
9. Data Retention
We retain personal information only for as long as it is needed to fulfil the purposes described in this policy, unless a longer retention period is required or permitted by law.
The retention period depends on the type of information and the purpose for which it was collected. For example, enquiry emails may be retained for a limited period to allow follow-up, while financial and contractual records may be retained for the duration required by tax and accounting rules.
When information is no longer needed, we take reasonable steps to delete it or to render it anonymous so that it can no longer be associated with you.
10. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, and destruction. These measures include access controls, encrypted transmission where appropriate, and regular review of our practices.
However, no method of transmission over the internet or method of electronic storage is completely secure. While we work hard to protect your information, we cannot guarantee its absolute security. You also play a role in protecting your own information by keeping any credentials confidential.
Our team members are trained on data protection practices, and access to personal information is limited to those who need it to perform their roles. We review our security measures regularly and update them as threats and technologies evolve.
11. International Data Transfers
The Company is based in the United States, and the website is operated from the United States. If you access the website from another country, your information may be transferred to, stored in, and processed in the United States or in other countries where our service providers operate.
These jurisdictions may have data protection laws that differ from the laws of your country. By using the website and providing your information, you consent to the transfer of your information as described in this policy.
12. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information. These rights may include the following.
- The right to access a copy of the personal information we hold about you.
- The right to request correction of inaccurate or incomplete information.
- The right to request deletion of your personal information in certain circumstances.
- The right to object to or restrict certain processing activities.
- The right to data portability, where applicable.
- The right to withdraw consent at any time, where processing is based on consent.
To exercise any of these rights, please contact us using the details in the contact section below. We will respond to verifiable requests within the time required by applicable law.
Before responding to certain requests, we may need to verify your identity to protect your information against unauthorized access. This verification may require you to confirm details you previously provided to us. If we cannot verify your identity, we may be unable to complete the request. You may also appoint an authorized agent to act on your behalf where the law permits.
13. Privacy for Children
The website is intended for business users and is not directed to children under the age of sixteen. We do not knowingly collect personal information from children under the age of sixteen.
If you are a parent or guardian and believe that a child has provided personal information to us, please contact us immediately. We will take steps to delete the information from our records as quickly as possible.
14. California Privacy Rights
If you are a resident of California, you may have additional rights under the California Consumer Privacy Act and other applicable laws. These rights may include the right to know what personal information we collect, use, share, and sell; the right to delete personal information; and the right to non-discrimination for exercising your privacy rights.
We do not sell personal information. You may exercise your California privacy rights by contacting us using the details in the contact section below. We will verify your request and respond within the time required by law.
You may also have the right to opt out of the sharing of personal information for cross-context behavioral advertising. We do not engage in that activity, and we do not use the website to serve interest-based advertising. We will not discriminate against you for exercising any privacy right you hold under California law.
15. Do Not Track Signals
Some web browsers include a Do Not Track feature that sends a signal to websites you visit. Because there is no widely accepted standard for how websites should respond to these signals, the website does not currently respond to Do Not Track signals.
If a uniform standard is adopted in the future, we will review this policy and update our practices accordingly.
16. Data Breach Notification
In the event of a security incident that results in unauthorized access to personal information, we will take prompt steps to contain the incident and to investigate its scope. Where required by law, we will notify affected individuals and the relevant authorities within the required time frames.
Notifications will describe the nature of the incident, the categories of information involved, and the steps we are taking in response. We will also provide any additional guidance required by applicable law.
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the Last updated date at the top of this page and, where appropriate, provide a more prominent notice.
We encourage you to review this page periodically. Your continued use of the website after changes are posted constitutes acceptance of the revised policy.
18. How to Contact Us
If you have questions or concerns about this Privacy Policy, or if you wish to exercise any of your privacy rights, please contact us using the details below.
- Company: DYINGLIGHT, INC.
- Address: 280 E 1050 S, Centerville - 84014-2377, United States (US)
- Email: agent@dyinglight.hair
- Phone: +19788126053
- Website: www.dyinglight.hair